Performance & Insights director
Over the past 7 years I have worked in strategy and performance positions within the agency world. First as a marketing consultant and later as a media strategist. My scope of work ranged from inventing the first private banking app at ABN AMRO to McDonald's annual media strategy. For the past 3.5 years I have been active as a strategy director at OMD on accounts like PepsiCo and McDonald's.